How does your customers’ average day change because they did business with you? In this series of articles, we’ve been talking about what kind of transformation your business gives your customer. Click Here to read the overview. Most businesses stop at talking about what their customers have once they purchase, but there are many more levels you can explore…. Read more »
Let me make a prediction: you assume that by someone buying your product or service that they understand what they are going to have at the end. But can you even articulate what they’ll have after doing business with you? The key to success is to be able to tell your prospects what they’re going… Read more »
In an earlier article, I wrote about the fuss that Facebook has been in recently due to perceived mishandling of data. It got so intense that Mark Zuckerberg ended up testifying in front of Congress for two days. This event has led Facebook to make changes; Click Here if you missed that article. Now that… Read more »
As you may be aware, Facebook has been in the news lately. A Lot. Mark Zuckerberg, the Founder, and CEO even spent two days testifying before Congress. What happened and why is it a big deal? First, it’s a big deal because the news media decided to make it one. Someone realized that a company… Read more »
Let me tell you why you should use Facebook. After all, there are other ways you can reach people: Email (How are your open rates?) Direct Mail (Yes, real mail to physical addresses) Newspapers (Who is reading them?) Radio (Have you gotten a bid on a radio campaign lately?) Your website (How many people are… Read more »